Categories
Healthcare

Beyond the Rhetoric: The Future for Biotech & Health Policy

As we stand on the cusp of a political shift in the United States, the intersection of biotechnology, regulatory policy, and healthcare is poised for profound transformation. The echoes of past disruptions—whether through political rhetoric, policy agendas, or global crises—are familiar to those in the industry. But if history has taught us anything, it is […]

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Frameworks Startups

The Map of Life: How to tell your product story

One of the hardest challenges I have faced is communicating a product vision to others. Without a common vision, you can never truly lead a team. I overcame this challenge by leaning on a framework introduced to me by a mentor—a tool that has unlocked numerous hackathon finals. There’s no better way to spend your […]

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Marketing

Rebuilding Brand Loyalty: The Rise of Founder-Led Marketing

In today’s hyper-competitive marketplace, where infinite choices are just a click away, brand loyalty is no longer a given. Consumers are no longer swayed by just a great product, but seek more than that, craving authenticity and a genuine connection to the brand. These shifting consumer priorities have created a loyalty crisis, in which brands […]