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Marketing Media / Internet

7 Creative Ways to Boost E-commerce Sales

Your website is live and you’re ready to sell, but you just can’t seem to attract enough customers. Even when you get shoppers to your site, they’re just not converting. Sound familiar? Don’t give up hope for a bustling business. Here are 7 e-commerce marketing techniques to boost your online sales. 1. Leverage Email Email […]

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Blockchain / Crypto Insurance

New Technologies in the Insurance Landscape (Part 2 – Blockchain)

Blockchain – the underlying technology first used in Bitcoin – is a new type of distributed consensus system that enables transactions to be quickly validated and securely maintained through cryptography, computational power, and network users, removing the need for a trusted centralized authority. The blockchain provides an immutable record and audit trail of transactions and […]

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Startups

Blockchain Startup 101: A blue print for launching a successful blockchain-based startup

In the past few years, there has been a lot of hype around blockchain. Investors have been blindly investing exuberant amounts of money without clearly understanding the viability of blockchain based business models. VC funding for blockchain start-ups has consistently grown, with venture investment reaching around $1 billion in 2017 (and likely to be more […]