Tom SpencerThree strategies to achieve above-average performance: cost leadership, differentiation, and focus In order to understand Porter’s Generic Strategies, it is helpful to take a step back and examine the two things which determine a firm’s profitability in the long run. The first is industry attractiveness, which is determined in any industry by the five competitive forces: […]
An act of personal empowerment that gives you freedom from the past and allows you to retain the initiative (Source: Flickr) FORGIVENESS is a noble sentiment, but shouldn’t our tormentors be punished? What about truth? What about justice? What about revenge? Breathe, breathe, everything will be okay. The deceptions and betrayals of those around us can sometimes infect and overwhelm the mind. The […]
If you are there for them, they will be there for you WHEN it comes to marketing, you have a choice. Chase new customers, or care for the ones you already have. Buy a million dollar Superbowl ad, or do the hard work of creating remarkable products for the people who care. Pursue the glittering promise of untold wealth by […]