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AI / Big Data

Big Data in Marketing – It Is Here To Stay

‘Big Data’ is one of the biggest buzzwords in business at the moment. Yet for many people it remains a concept that is difficult to grasp – how do firms even gather data about us and how does it really affect our daily transactions? Undoubtedly, Big Data helps firms to understand their customers better. This […]

Categories
Economics Innovation Startups

Brexit & The Future of Startups In Europe

Since 1972, Britain has been part of the European continent. I remember the opening very well. I was a kid, living in London. The new openness meant we could afford oranges from Spain. Every week, an old French farmer would also peddle through London with strings of onions hanging from his bicycle. I thought the […]

Categories
Economics

Efficiency vs Fairness

On Thursday 23rd of June, the British people voted by a majority of 52% to 48% to leave the EU. This is a monumental event, and it is worth trying to piece together what happened, and what some of the implications might be. The voter turnout was strong with around 72% of voters casting a ballot. However, the results […]