Tom SpencerBut mostly give You are probably familiar with “gains from trade”. The notion that society is based on give and take. You help me, I reciprocate, and together we benefit. The idea is a powerful one and forms the basis of the free market economy. The invisible hand of market forces, as Adam Smith put it, […]
Seth who? SETH Godin is an American marketing guru born in 1960 in Mount Vernon, New York. Seth is an entrepreneur, author, public speaker and agent of change. Seth is widely regarded as America’s greatest marketer. Seth is always starting new initiatives, some of his more remarkable contributions are highlighted below. Companies Yoyodyne, his first […]