Categories
Excellence

Who is responsible for your success?

THIS IS an important question because the answer will affect how you feel about yourself, how likely you are to persist in the face of set backs, and how much enjoyment you gain from the things you do. If you have read any of Seth Godin‘s work then you are probably familiar with the idea of the “linchpin”; […]

Categories
Excellence

CEO U

BACK in 1997, Tom Peters talked about “Brand You“. Tom told us that big companies understand the importance of brands and that today, in the Age of the Individual, you have to be your own brand. This is absolutely true, but it is only part of the story. You are not a walking brand, you […]